Fayetteville’s 16th annual Bikes Blues and BBQ motorcycle rally was held this past week. 400,000 people from every corner of the United States poured into Fayetteville to experience music from Kid Rock, The Dead Metal Society, and others, partake in the People’s Choice BBQ Competition, and ride the scenic roads of Fayetteville and other quaint Ozark Mountain towns.
BBB holds the title of the second largest motorcycle rally in the US, but even more notable is its position as the largest US charity rally. While bringing in the revenue equivalent of three Razorback football weekends, as stated by Joe Giles, BBB executive director, the rally has also generated more than $600,000 for local charities over the past 16 years.
501(c)(3) charities can apply for donations, as well as get involved by providing volunteers for the event and coordinating their own events, such as breakfasts and lunches for bikers to raise awareness of their causes. This year, the International Association of Firefighters organized two poker runs to raise money for Camp Sunshine, a summer camp for child burn victims.
To support the community which houses the rally, BBB donations are made strictly to local charities. Non-profits that have partnered with the rally in the past include the Big Brothers & Big Sisters of NWA, Horses for Healing, Peace at Home Shelter, and Meals on Wheels.
The Jackson L. Graves Foundation, a non-profit organization aimed to improve the care of children in intensive care units of local hospitals and the families of these children, has partnered with Bikes Blues and BBQ for more than five years.
“We typically apply it [donations] to christmas projects at children’s hospitals,” said Angie Graves, co-founder of the Jackson L. Graves foundation, “We give a gift to every family, typically a stocking filled with things for babies and their families…things that the families can use while they are there such as cd players, so that all the babies can have music in the neonatal intensive care unit.”
Another recipient of donations from BBB is Big Brother, Big Sister of NWA, an organization that pairs vulnerable children with adult mentors.
“Because of the financial support [of BBB], every year we are able to serve more kids,” said Executive Director Sarah Heimer, “It allows us to recruit more mentors and identify more kids at-risk in the community.” Heimer attributed the addition of 15 new mentors each year to the rally’s contributions.
The process of dividing funds to local charities begins immediately after the rally. Each charity and the amount they receive is determined by the rally’s board of directors.
“When the rally is over and we have all the money and pay all the bills and have ‘x’ amount left, we keep money to kickstart next year’s event, and the remaining amount is distributed,” said Giles, explaining the process of donation. He said that a vast majority of charities that receive contributions are focused on children, family, and the elderly.
To apply for donations for next year’s rally, you can send submit proposals on Bikes Blues and BBQ’s website. 2016 dates are set for Sept. 21- Sept. 24.